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K.L.Wightman

K.L.Wightman

Let's Talk Content Marketing & Creative Writing

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  • Sesame Street’s Ernie is a Jerk to Bert
    Credit: muppet.wikia.com

    Sesame Street’s Ernie is a Jerk to Bert

    As kids, my older sister and I watched Sesame Street. Our favorite scenes were any and every scene with Bert and Ernie. As we grew older, we jokingly nicknamed each other as the duo: She…

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  • Should We Make an Appointment to Write?

    Should We Make an Appointment to Write?

    Two days ago was my self-proclaimed Treat Yourself Day. I had it all planned out: 9AM: Order a chai bomb at a new coffee shop and write a blog post 11AM: Enjoy a full-body massage…

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  • Why We Don’t Read Anymore

    Why We Don’t Read Anymore

    I set aside an hour before I fall asleep at night to read at least one chapter from a novel or non-fiction book. Sometimes I’ll even switch it up with a story from a magazine.…

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  • No One Likes Your Twitter DMs

    No One Likes Your Twitter DMs

  • Do Seasons Affect Our Creativity?

    Do Seasons Affect Our Creativity?

  • Why I #Followback on Twitter

    Why I #Followback on Twitter

  • 4 Effective Ways to Increase Your Connections on LinkedIn

    4 Effective Ways to Increase Your Connections on LinkedIn

    A client of mine recently asked me a great question: What can we do with our LinkedIn profiles to attract a more specific flow of connections? In other words, how can I increase my connections…

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  • Is the Pressure of Leap Year Too Much?

    Every four years, the calendar gods give us a blessing in February: One more day. (And a curse every four years in November, but we won’t talk politics on this blog.) A warm feeling swells…

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  • The First Step to Every Content Strategy

    The First Step to Every Content Strategy

    My writing game needed a serious makeover. As my readers know, over the years I’ve written a full-length play—thanks to my version of NaNoWriMo!—so hard part’s been done. Or so I thought. There’s more work…

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  • What Soap Operas Have Taught Me About Writing
    Credit: soapoperaspy.com

    What Soap Operas Have Taught Me About Writing

    It’s Singles Awareness Day, so let’s talk about soap operas! Don’t click away just yet. I know soap operas get a bad rap, especially when it comes to quality writing, deep characters and believable plots.…

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