5 Business Branding Mistakes & How to Recover

5 Business Branding Mistakes & How to Recover via KLWightman.com
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Start-ups and small businesses are just as prone to sabotaging their brand as are the biggest global corporations. Some branding fails are PR nightmares while others dissolve a company quickly and quietly.

Businesses are so eager to jump to the execution of their brand that they skip over a step or two to get there. And sadly, these costly mistakes can kill a brand—and even its company—completely.

But you can’t build a brand by dwelling on the mistakes. Let’s recognize the mistakes for what they are and then focus on how to turn things around so that your brand succeeds.

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7 Ways to Get Back into Blogging Again

7 Ways to Get Back into Blogging Again
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It happens to the best of us. You meant to skip just one week of blogging for one reason or another. Then another week goes by. And then another, until the only way you can remember when you blogged last is by looking at the time stamp on your last blog post.

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Whatever Happened To Myspace?

Whatever Happened To Myspace? via KLWightman.com
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Ah, the early 2000s. The dawn of the new millennium brought us trends like peasant tops and cargo pants, emo rock and boy bands, TRL and AIM, and cell phones that were basically just phones.

Even the good old days can make us cringe.

What was also a big deal in the early 2000s was MySpace. Or Myspace. Or myspace. Even the company hasn’t been consistent over the years.

Let’s go with Myspace from here on out. If you keep reading, you’ll see why.

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