Companies more than ever want to win business over their competition. Of course, every company that wants to stay in business wants to earn more revenue. But these days, companies are more focused on that—staying…
Your personal business card is your call to action. For those not familiar with the term, a call to action is an invitation for your reader to make an immediate response. In marketing, a call…
Never have I been more grateful for my art school degree.
Think about the company that has earned your undying loyalty. What is it about this business that resonates with you so strongly? Do they provide a stellar product or service? Do they make it easy…
Start-ups and small businesses are just as prone to sabotaging their brand as are the biggest global corporations. Some branding fails are PR nightmares while others dissolve a company quickly and quietly. Businesses are so…
The dreaded day of going back to work after a holiday is here. Just thinking about all that you have to get done this upcoming week urges you to pull the covers up further over…
I wrote this blog post for me. I’ve always been against the corporate grind in my youth. I couldn’t think of a worse torture than sitting behind the high walls of a cube. Now that’s…
My friends at Overnight Prints recently challenged me to write this blog post. And like the stubborn competitor I am, I accepted. But this topic wasn’t easy. Just do a simple Internet search on this…
Does your business blog not convert readers into customers? Then it’s not contributing to your content marketing strategy—or to the success of your business. Let’s change that. Here are five ways to get your company…
It’s easy to choose a free tool when it comes to agile marketing project management. Yet if you use Trello in its original form, it’s probably doing more harm than good when it comes to…
