Active Voice vs Passive Voice
If you are brave enough to let someone edit your work, be it an academic paper or the third chapter of your novel-in-progress, there’s a good chance that you’ve seen this scribbled out in bold…
Tag: K.L. Wightman
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5 Reasons Why Your Company Blog is Failing
Does your business blog not convert readers into customers? Then it’s not contributing to your content marketing strategy—or to the success of your business. Let’s change that. Here are five ways to get your company…
The Planner’s Guide to NaNoWriMo
Pantsers: This blog post is not for you. Want to create a game plan for National Novel Writing Month so that you come out a NaNoWriMo winner? Read on.
5 Ways to Write More This Autumn
Fall semester, team sports, extracurricular activities, cider mills and corn mazes—do we have to sacrifice the season to write more this autumn? Of course not! You just need a new game strategy to make it…
5 Reasons You Should Unfollow a Twitter Account
When is it time to let a Twitter account go and press the unfollow button? Not as soon as you think—but immediately when it’s time.
Should You Blog Around The Holidays?
With Labor Day meaning an extra day off for us nine-to-fivers, a tempting thought came across my mind: I should skip blogging this week. But my conscience soon kicked in. “Don’t let your readers down.…
What the Heck are WordPress Categories?
I discovered WordPress categories once I stopped being stubborn. I’ve always seen it housed snugly under Posts in the sidebar. I’ve always seen it prominently displayed in the blog post tool editor above Tags. I…
How the Moon Cycle Impacts Your Creativity
The long-awaited solar eclipse happens on August 21! But do the phases of the moon impact our creativity? More than you think.
When Content Marketing Isn’t Right For Your Business
Disclaimer: This isn’t a blog post with an ironic title that basically sells the pros of content marketing. Sometimes content marketing simply isn’t the best strategy for your business. This is how you’ll know.