My 3 Secrets to Blogging Regularly

My 3 Secrets to Blogging Regularly
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I recently chatted with Olga on LinkedIn about our professional experiences. She asked me a very good question: How do you balance the time between your personal and professional blog?

As my readers know, I manage a company blog by day and my personal writing blog by night (and weekends).

While I love to blog, I make sure I have a work-blog-life balance. After I replied to her question, she responded back, “that would make a good blog post!”

Whether you’re struggling to keep a regular blog schedule at your day job or for your personal blog, try out these tips that have helped me blog regularly for three years.

Create an Editorial Calendar

To manage my company’s blog, we purchased a program that allows me to create an editorial calendar. I don’t have this budget for my personal blog, so I’ve adjusted the calendar app on my desktop to work in a similar way.

I make a list of blog ideas that I want to cover and schedule them out on the calendar so that I can visually see my deadlines. Both methods allow me to use color coding to show different categories or themes the blog posts cover so that I know if my blog post topics are imbalanced.

Set Personal Deadlines

I prefer to write and schedule my blog post at least one week in advance. This is attainable when managing my company’s blog since managing it is part of my role.

This isn’t always the case for my personal blog. Sometimes I struggle to have a blog post ready to publish for Monday’s deadline. In that case, I reevaluate my schedule and try to find time to make it happen after-work hours or on the weekends.

Write Passionately

I plan to write blog posts that excite me. It’s much easier to commit to writing a blog post when you are passionate about the topic and want to write it. Often, those blog posts get down on “digital paper” pretty quickly.

If you’re managing a professionally blog, you can’t always choose what you write about. What I do in these situations is I put myself in the reader’s shoes. Why do they want to read this potential blog post?  What difference can it make in their life? This gets me excited for the audience’s future experience and inspires me to blog about it.

How do you keep a regular blog schedule? Share your tips below.

3 thoughts on “My 3 Secrets to Blogging Regularly

  1. I have dreams of creating a calendar for posting. The idea of writing something ahead and having it ready is appealing. I just don’t seem to manage it very well. But it’s a new year right. Maybe I’ll set a blogging intention or two and see if I can change my unscheduled ways. 🙂

  2. Another stunning post!

    I agree, my blog, went from casual to business to professional to starting another company.
    Lately I have going through a lot of private stuff, and I have felt as though I have no where to express myself anymore. If I open myself up like I used to on my page, does that mean exposing my now business partners and followers to something off topic?

    I feel like my private space has been taken away in a way. So now I schedule the various topics in an order that allows me to write a ME piece at least once a week, and it fits in perfectly. I love the way my site looks now and I am able to say what I feel when I feel and those who appreciate it do and those who dont, dont mind either.

    Never ever feel pressured to write when the creativity is not there. I have done that on occasion and I have never seen such terrible posts of my own lol. Write when it comes naturally, be passionate be in the moment, even if its 02h00 in the morning like most of my better posts have been.

    I know were all worry about when we post and what time because we want the most engagement but I find that if what you have written is done from you and naturally the post will get enough feedback and interaction either way.

    Cee

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